I’ve noticed a common trend in business lately. This trend seems to be growing, especially among small business owners and millennials just starting out. It’s the compulsion to “dabble” in multiple businesses.

Here’s what I mean. Instead of starting a business and busting ass to make it successful, the person will try and start multiple endeavors within a short period of time, before the prior one has even had the chance to get off the ground.

I’ve actually met someone who is a massage therapist by day, an interior decorator by night, a landscaper on the weekend, a wedding singer by appointment, and a multi-level marketing consultant the rest of the time.

He’s got a separate business card for each of these!

This person doesn’t work for anyone else, he “owns” all these businesses. Or I should say, these jobs own him.

Here’s the problem. This guy sees himself as a business owner. Yet he doesn’t have the focus or discipline to build any of these into a sustainable business. He’s constantly looking for the next big thing, the next opportunity that will be his silver bullet to success.

You know what the silver bullet is?

Hard work and focus

There’s nothing wrong with owning multiple companies, but when you haven’t “made it” with any of them, it’s hard to take you seriously as a reputable business owner. It comes across as flaky.

I’m not going to hire you to do my landscaping because you probably won’t be around next week after a new opportunity comes across your desk.

I think the reason for this is two-fold. The first reason is that everyone thinks they can be an entrepreneur or business owner, even if they don’t have the skill set or ability needed for their new idea.

The second reason is lack of focus. If you want to succeed in business, you’ve got to have singleness of purpose and focus on your primary goal. Then, you’ve got to put in the work to make it happen. Flaking from one idea to the next won’t get you there.

In other words, you’ve gotta do the right things, long enough, consistently.

Without focus, you’ll flounder between one “business” to the next, but never enjoy any real success.

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